In this Microsoft Ads remarketing tutorial, I’m going to show you everything you need to know about how to properly set up your Microsoft Ads remarketing tag, create audience lists, and then how to use those lists in your campaigns.
Did you know that over 97% of people who visit your website don’t buy the first time? Have you heard of the marketing “Rule of 7” that states that people have to hear your message at least 7 times before they buy?
All of these are true in some regard and it’s definitely extremely beneficial if you can use remarketing to bring back customers who haven’t bought from you the first time.
Here is what we are going to cover in this video:
Table of contents:
0:00 – Introduction
2:15 – Adding the Microsoft Ads UET tag to your page(s)
6:25 – Creating the remarketing list(s)
13:00 – Targeting the audience(s) in your Microsoft Ads campaigns
Make sure to stay to the end so you don’t miss anything. And that’s it for this Microsoft Ads remarketing tutorial in 2023!
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