Google Ads Retargeting: The Complete Step-by-Step Masterclass

This complete Google Ads Remarketing course will take you from start to finish in mastering Google Ads remarketing with no fluff, BS, or hour-long motivational talks.

Why Google Ads

Remarketing is Important

Have you ever lost a customer because they’ve left your website before completing that crucial end goal? Well, this is when you should consider remarketing ads or emails. In fact, display remarketing using ads is said to make it 70% more likely to get customers to increase the conversion rate of a website.

In general, remarketing ads and emails have been found to generate 10 times more click-through-rate than standard adverts and this is mainly due to the initial interest that was first shown, therefore it’s such a quick and easy way to attract customers you already know will be interested.

This course will cover the exact step-by-step blueprint for setting up remarketing with Google Ads so you can get those customers to buy your products!

I’m Ivan,

and I have generated a full-time 6-figure income working from home running ads on a variety of ad networks, including Google Ads, Microsoft Ads and Facebook Ads.


Everything is on point and relevant to the topic at hand – mastering Google Ads remarketing.


We will be taking one step at a time, going over the very basics and ending with the advanced.


Whether you are a business owner or an affiliate that wants to learn how to utilize this incredible search engine to your


advantage, this course is perfect for you.

If you want to start advertising online and attract as many potential new clients as possible, Google Ads is the perfect solution for you.

Google is by far the largest search engine in the world – why not use this to your advantage and target the people actively searching for your products or services?

This course is designed for anyone who is to brand new to advertising online or Google Ads. I walk you through everything you need to know in a simple step-by-step manner, explaining everything we go over in as much detail as possible.

So let’s get started and by the end of the course, you can expect

to to be a master at Google Search Ads.

Google Ads Remarketing:
The Complete Step-by-Step Masterclass

Course Content

Section 1 - Introduction

Introduction (1 min)

Why Remarketing Is a Gold Mine (5 mins)

Who This Course Is For and Not For (2 mins)

What We’re Going to Cover & What to Expect In This Course (5 mins)

Section 2 - Create a Google Ads Account

Join Our Exclusive Facebook Group!

Creating Our Google Ads Account (3 mins)

A Look at Google Ads Policies (3 mins)

Section 3 - Google Analytics

Section 3 - Google Analytics

What Is Google Analytics & Why Do We Need It? (1 min)

Creating Our Google Analytics Account (5 mins)

How to Integrate Google Analytics With Google Ads (5 mins)

Section 4 - Google Tag Manager

What Is Google Tag Manager & Why We Need It (3 mins)

Creating Our Google Tag Manager Account & Adding Code to Our Site (4 mins)

How to Integrate Google Tag Manager With Google Analytics (4 mins)

Section 5 - Conversion Tracking

What Is Conversion Tracking & Why It’s Important to Set Up (1 min)

Setting Up Google Ads Conversion Tracking (18 mins)

Difference Between Google Ads & Google Analytics Conversions – Which One to Use? (5 mins)

Section 6 - Setting Up Remarketing Tags

Adding Google Ads Remarketing Tags to Your Site (3 mins)

Remarketing Best Practices (5 mins)

How to Create Your Landing Page With Unbounce

Section 7 - The "Secret" Engaged Audiences You Can't Create With JUST Google Ads

Secret Engaged Audience #1 (7 mins)

Secret Engaged Audience #2 (5 mins)

Section 8 - Creating Audiences

How to Create a Basic Audience In Google Analytics (5 mins)

How to Create the Special Audiences In Google Analytics (8 mins)

How to Create an Audience In Google Ads (8 mins)

Section 9 - Creating Remarketing Ads

How to Create a Display Remarketing Campaign (22 mins)

How to Quickly Copy Your Remarketing Campaigns to Other Audiences (15 mins)

Don’t Forget to Do This When Creating Your Campaigns… (1 min)

How to Create a Search Remarketing Campaign (9 mins)

How to Analyze & Fine-Tune Your Data (2 mins)

Section 10 - Thank You & Bonus Resources

Thank You For Taking the Course!